What’s new?
In our blog, you will discover the latest trends, useful tips and exciting stories from the retail world. We want to keep you as up to date as possible and give you a regular overview of our current projects and news from the world of Comosoft.
On this page you will find current press releases, newsletters and information about our events.
Should you not find what you are looking for, please do not hesitate to contact us personally.
How PIM and DAM Impact the E-Commerce Customer Experience
The companies that make CX a focused priority can experience as much as an 80% increase in revenue. What’s more, the brands that put the customer experience at the core of what they do end up reporting profits that are 60% higher than the companies that don’t share this same level of focus on CX.
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PXM, PIM, PDM and PLM: What are the differences?
When searching for a suitable solution for product data management on Google and other search engines, you will find a wide range of software solutions and tools on offer. You will come across various terms relating to the topic of product (data), such as PXM, PIM, PDM and PLM.
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E-commerce and PIM: 8 reasons why online shops should use a PIM system to fully satisfy the customer experience
In the dynamic world of e-commerce, the customer experience (CX) is a crucial factor for success. Today's customers not only expect a seamless and intuitive shopping experience, but also consistent and high-quality product information across all touchpoints. A Product Information Management (PIM) system plays a central role in this and offers numerous advantages that help online shops to exceed customer expectations.
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NEWSLETTER
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AWARDS
Awards for LAGO
As a technology provider, Comosoft has been setting standards in the multichannel solutions sector for more than 20 years. During that time, LAGO has firmly established itself as a market leader for multichannel production solutions. To our delight, LAGO has received the following awards:
Comosoft LAGO whiteboard named BEST OF INNOVATION AWARD IT 2018 in the category “Industry Software”
16 May 2018
The LAGO whiteboard is the central module for efficient and effective production of digital and print marketing materials, enabling pages to be quickly designed and populated without any layout knowledge. The results are made available to the creative production team, either internally or externally, in InDesign as a layout document. Here, the pages can then be finalized and prepared for output. Additionally, the whiteboard is also the perfect bridge to involve or even integrate product or category management into the marketing production process.
Comosoft wins award in IT best list
27. March 2015
The Initiative Mittelstand honours companies with innovative IT solutions and high utility value for SMEs with the INNOVATIONSPREIS-IT. The expert jury honoured the software solution LAGO Professional (formerly portlight) with the BEST OF 2015 award in this category. This award-winning product particularly impressed the jury and was therefore among the top group of all submitted applications. The INNOVATIONSPREIS-IT of the Initiative Mittelstand has been bridging the gap between IT innovations and SMEs for many years. The patron of the event in 2015 was Microsoft Deutschland GmbH.
Industry award best list
With its second nomination, our software solution LAGO Professional (formerly portlight) also shone in the best list of the INDUSTRIEPREIS in 2015.
Huber Verlag für Neue Medien GmbH honours companies with high economic, social, technological and ecological benefits with the INDUSTRIEPREIS. Comosoft also impressed the expert jury in this segment with its powerful and innovative multichannel solution LAGO Professional and was therefore once again one of the top candidates among the entries submitted.
PRESS
Stay up to date…
Our customers benefit from a holistic process that encompasses all areas of the company. Confirmed daily by over 50 successful retail companies that use LAGO worldwide:
Press Releases
30th Anniversary Comosoft
Today, we proudly celebrate our 30th anniversary and look back on an exciting journey characterised by continuous growth, unwavering commitment and ground-breaking achievements. Since our foundation in 1994, we have become a pioneer in software development and our success is based on three core principles: Innovation, Quality and Customer Satisfaction.
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LAGO TANA Release
Improved interface, streamlined features and proven workflows: LAGO TANA – Explore a whole new version of LAGO!
With this release Comosoft enters a new era of LAGO versions – Beginning with the name Tana and a new LAGO logo. If you ever happened to have an encounter with a manta ray, our new logo mascot, you met one of the most calm and majestic animals on the planet. The version name Tana refers to the biggest lake in Ethiopia, which is the water mouth of the Blue Nile, and the surrounding prolific reserve.
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Comosoft partners with Hypertrade
Hamburg, December 2023 – Comosoft, a leading provider of promotion workflow automation solutions, has announced its strategic partnership with Hypertrade, a renowned expert in category management automation. This partnership marks a significant milestone in delivering unparalleled technology solutions to the Southeast Asian market.
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