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On the following page you will find current press releases, newsletters and information about our events.
If you cannot find what you are looking for, please do not hesitate to contact us personally.
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The Top 6 Benefits of PIM for E-commerce Retailers in 2024
5. February 2024
E-commerce brands need a way to manage consistent, high-quality product information across print and digital channels. PIM systems can provide that single source of truth. Digital e-commerce (conducting business via the Internet) is nothing new. The first such transaction involved the sale of cannabis via ARPANET in the early 1970s. But ever since the recovery from the dot-com bust of the early 2000s, and especially since the emergence of smartphones, buying online is the new normal.
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5 Retail printing trends you can expect to see in 2024
23. January 2024
Those claiming that the power of print is waning need only look at the numbers to see how far this is from the truth. Print media is one of the most trusted media channels among consumers, who reportedly trust newspapers and magazines to help make a purchase more than any other type of advertising. In fact, 82 percent of Americans rely on newspaper and magazine advertising as a reliable source.
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LAGO TANA Release
10. January 2024
Improved interface, streamlined features and proven workflows: LAGO TANA – Explore a whole new version of LAGO!
With this release Comosoft enters a new era of LAGO versions – Beginning with the name Tana and a new LAGO logo. If you ever happened to have an encounter with a manta ray, our new logo mascot, you met one of the most calm and majestic animals on the planet. The version name Tana refers to the biggest lake in Ethiopia, which is the water mouth of the Blue Nile, and the surrounding prolific reserve.
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NEWSLETTER
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AWARDS
Awards for LAGO
As a technology provider, Comosoft has been setting standards in the multichannel solutions sector for more than 20 years. During that time, LAGO has firmly established itself as a market leader for multichannel production solutions. To our delight, LAGO has received the following awards:
Comosoft LAGO whiteboard named BEST OF INNOVATION AWARD IT 2018 in the category “Industry Software”
16 May 2018
The LAGO whiteboard is the central module for efficient and effective production of digital and print marketing materials, enabling pages to be quickly designed and populated without any layout knowledge. The results are made available to the creative production team, either internally or externally, in InDesign as a layout document. Here, the pages can then be finalized and prepared for output. Additionally, the whiteboard is also the perfect bridge to involve or even integrate product or category management into the marketing production process.
Comosoft wins award in IT best list
27. March 2015
The Initiative Mittelstand honours companies with innovative IT solutions and high utility value for SMEs with the INNOVATIONSPREIS-IT. The expert jury honoured the software solution LAGO Professional (formerly portlight) with the BEST OF 2015 award in this category. This award-winning product particularly impressed the jury and was therefore among the top group of all submitted applications. The INNOVATIONSPREIS-IT of the Initiative Mittelstand has been bridging the gap between IT innovations and SMEs for many years. The patron of the event in 2015 was Microsoft Deutschland GmbH.
Industry award best list
With its second nomination, our software solution LAGO Professional (formerly portlight) also shone in the best list of the INDUSTRIEPREIS in 2015.
Huber Verlag für Neue Medien GmbH honours companies with high economic, social, technological and ecological benefits with the INDUSTRIEPREIS. Comosoft also impressed the expert jury in this segment with its powerful and innovative multichannel solution LAGO Professional and was therefore once again one of the top candidates among the entries submitted.
PRESS
Stay up to date…
Our customers benefit from a holistic process that encompasses all areas of the company. Confirmed daily by over 50 successful retail companies that use LAGO worldwide:
“We rely on the LAGO system for its highly efficient page-building process. Our retail clients expect greater efficiency and we’re more than happy to be able to deliver it.”
— Director of Advertising Technologies, PureRED
“As America’s oldest continuously-operated catalog company, we are fully engaged in multichannel marketing. We are searching for a more efficient way to promote our products through all of our print and digital channels. This is why we are implementing the LAGO system from Comosoft.”
— Director of Catalog Production, Orvis
“LAGO enables us to dramatically reduce cycle times and manual production costs by integrating our creative to a data-driven workflow. LAGO’s focus on multichannel publishing tools allows us to execute our creative strategy across traditional and digital channels with minimum manual production”
— Director of an international cross-media production agency
Press Releases
From Insert to Internet
26. February 2020
Grocery retail chains are facing unprecedented economic pressure throughout the developed world. Demographic shifts and demands for convenience, low prices, and customised service are mandating a whole new approach to multichannel messaging.
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Comosoft presents LAGO in Japan
7. February 2020
Comosoft visited the PAGE 2020 to present our Multichannel Software LAGO. The exhibition was assembled around the topics Digital, Print and Marketing for B2B customers.
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