Experts in Multichannel Marketing Solutions
Comosoft is a leading technology provider for product data management and multichannel media production in the consumer goods, retail, catalog, e-commerce, and industrial sectors. With our LAGO software and consulting expertise, we help companies design their marketing processes efficiently, effectively, and sustainably, considering the entire process in all relevant departments in the company. We belong to Constellation Software Inc. and are therefore part of a solid and global organisation. This partnership gives us the opportunity to open up further promising markets. The expansion of a strong and cosmopolitan network is Comosoft’s goal.
Our mission is to make retailers, manufacturers, and agencies more efficient and effective. Our vision is for your multichannel operation’s success in making print & digital production transparent. Our responsibility is to stand by our solutions, and help you master today’s marketing challenges.
Putting AI To Work: How Retailers Can Find More “Diamonds In the Rough”
Last month, we discovered that artificial intelligence, far from being a threat to retail marketing teams, is, in fact, an essential team player. The early results of using DecaSIM’s AI tools in conjunction with Comosoft LAGO showed that the two systems complement one another, each providing unique benefits for retail advertising and marketing directors.
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Can AI help retail?
A mere eleven months ago, OpenAI launched the public version of its AI-based, large language model, ChatGPT. In that short time, the noise surrounding AI has dominated the media, boardroom conversations, and almost every social gathering on the planet. Retail advertising and marketing directors everywhere are inundated with questions. “What are we doing about artificial intelligence – and how will we survive without it?”
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Why you absolutely need a digital catalog
Just like when a patron sits down to eat at a restaurant and expects to see some menu, your customers want to know what your brand has available for purchase. Diners at a restaurant want to read descriptions of what's on the menu, complete with ingredients and information like potential allergens and prices.
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