In our blog you will learn everything you need to know about product information management (PIM) systems and the benefits for companies and organisations that use a system to manage their data. PIM systems have become an indispensable tool for managing and distributing information about their marketed products. In a digitised and increasingly complex business world, it is essential for companies to manage their product information centrally and efficiently to ensure that their customers always receive accurate and up-to-date information.On this page, we look at the different aspects of PIM systems, their benefits and the challenges companies face when implementing them. We also look at specific industries that can benefit greatly from PIM systems and how these systems can contribute to a company's success.
The future of PIM systems: How will new technologies such as AI and machine learning change the PIM landscape?
1. October 2024
Integrated workflow management, including PIM and DAM, is the be-all and end-all for optimal collaboration between teams and internal and external departments in your company. By centrally managing all types of data, a user with the relevant access rights can process, enrich or update the data.
How PIM and DAM Impact the E-Commerce Customer Experience
6. September 2024
The companies that make CX a focused priority can experience as much as an 80% increase in revenue. What’s more, the brands that put the customer experience at the core of what they do end up reporting profits that are 60% higher than the companies that don’t share this same level of focus on CX.
PXM, PIM, PDM and PLM: What are the differences?
6. September 2024
When searching for a suitable solution for product data management on Google and other search engines, you will find a wide range of software solutions and tools on offer. You will come across various terms relating to the topic of product (data), such as PXM, PIM, PDM and PLM.
E-commerce and PIM: 8 reasons why online shops should use a PIM system to fully satisfy the customer experience
5. September 2024
In the dynamic world of e-commerce, the customer experience (CX) is a crucial factor for success. Today's customers not only expect a seamless and intuitive shopping experience, but also consistent and high-quality product information across all touchpoints. A Product Information Management (PIM) system plays a central role in this and offers numerous advantages that help online shops to exceed customer expectations.
3 Ways To Elevate the Customer Experience With Engaging Offers
13. August 2024
Deals and promotional offers are critical drivers of retail sales, especially among millennials. New ways exist to eliminate the guesswork in offer planning.
How to prevent 4 common errors in your product information
10. June 2024
Product information data should help you understand and locate all the products in your "catalog". Ideally, this means that everyone in your team and all your third-party partners can access the same information at the same time.
The Top 6 Benefits of PIM for E-commerce Retailers in 2024
5. February 2024
E-commerce brands need a way to manage consistent, high-quality product information across print and digital channels. PIM systems can provide that single source of truth. Digital e-commerce (conducting business via the Internet) is nothing new. The first such transaction involved the sale of cannabis via ARPANET in the early 1970s. But ever since the recovery from the dot-com bust of the early 2000s, and especially since the emergence of smartphones, buying online is the new normal.
5 Retail printing trends you can expect to see in 2024
23. January 2024
Those claiming that the power of print is waning need only look at the numbers to see how far this is from the truth. Print media is one of the most trusted media channels among consumers, who reportedly trust newspapers and magazines to help make a purchase more than any other type of advertising. In fact, 82 percent of Americans rely on newspaper and magazine advertising as a reliable source.
LAGO TANA Release
10. January 2024
Improved interface, streamlined features and proven workflows: LAGO TANA – Explore a whole new version of LAGO!
With this release Comosoft enters a new era of LAGO versions – Beginning with the name Tana and a new LAGO logo. If you ever happened to have an encounter with a manta ray, our new logo mascot, you met one of the most calm and majestic animals on the planet. The version name Tana refers to the biggest lake in Ethiopia, which is the water mouth of the Blue Nile, and the surrounding prolific reserve.