What’s new? Bookmark this page for a list of current news by Comosoft and its growing customer base. We will also use this space to announce company-sponsored events, awards, and industry-related trade shows.

PXM-PIM-PDM-PLM

PXM, PIM, PDM and PLM: What are the differences?

When searching for a suitable solution for product data management on Google and other search engines, you will find a wide range of software solutions and tools on offer. You will come across various terms relating to the topic of product (data), such as PXM, PIM, PDM and PLM.

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8 PIM Maßnahmen

E-commerce and PIM: 8 reasons why online shops should use a PIM system to fully satisfy the customer experience

In the dynamic world of e-commerce, the customer experience (CX) is a crucial factor for success. Today's customers not only expect a seamless and intuitive shopping experience, but also consistent and high-quality product information across all touchpoints. A Product Information Management (PIM) system plays a central role in this and offers numerous advantages that help online shops to exceed customer expectations.

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Steigerung der Kundenzufriedenheit

3 Ways To Elevate the Customer Experience With Engaging Offers

Deals and promotional offers are critical drivers of retail sales, especially among millennials. New ways exist to eliminate the guesswork in offer planning.

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Marketing Strategy: combine digital and print

Combining Print and Digital Marketing in 2024

How and why you should combine print and digital marketing. Learn the secret of how to utilise the power of print advertising in this article.

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LAGO DAM verkürzt Time to Market in der Industrie Branche

Reduce time to market in the manufacturing industry with DAM

Is a slow product development lifecycle getting in the way of your ability to corner the market? Time to Market (TTM) is a pivotal success factor in the manufacturing industry, particularly when developing new products.

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30 years Comosoft Team LAGO

30th Anniversary Comosoft

Today, we proudly celebrate our 30th anniversary and look back on an exciting journey characterised by continuous growth, unwavering commitment and ground-breaking achievements. Since our foundation in 1994, we have become a pioneer in software development and our success is based on three core principles: Innovation, Quality and Customer Satisfaction.

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Top 10 Dam Practices

The Top 10 DAM Best Practices: Organizing The Chaos

10 best DAM practises: Implementing a DAM system can help organize your business processes.

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4 Ways Product Info Data Might Not Serve You or Customers

How to prevent 4 common errors in your product information

Product information data should help you understand and locate all the products in your "catalog". Ideally, this means that everyone in your team and all your third-party partners can access the same information at the same time.

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Why Retail Brands Cant Ignore Digital Catalogs

Why Retail Brands Can’t Ignore Digital Catalogs in 2024

Print catalogs are still essential, but the retail world has fully transitioned to the digital age. Brands cannot afford to ignore the benefits of well-planned, integrated digital catalogs.

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Comosoft-Retail-Success-Digital-Transformation

Unlocking Retail Success Through Digital Transformation

For retailers, the right digital solution doesn't necessarily have to be ground-breaking. It should grow with the business and focus on performance, accuracy and efficiency. Marketers know the challenges that multichannel digital behaviour brings. They know they must remain flexible to meet customer needs and find new ways to succeed in today's changing markets. Having the right data is key. However, they need to learn how to develop and scale their organisation's most effective response without breaking their budget.

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