What’s new? Bookmark this page for a list of current news by Comosoft and its growing customer base. We will also use this space to announce company-sponsored events, awards, and industry-related trade shows.
World Food Day
7. June 2025
Our Omnichannel Commerce Platform helps food retailers and brands reduce waste, optimize inventory across all channels, and respond faster to consumer demand — from store to doorstep.
Watch out for data silos: integration of PIM and DAM with ERP/CRM systems
6. June 2025
In the increasingly digital world of commerce, smooth communication between systems is essential. However, many companies struggle with so-called data silos - isolated islands of information that lead to inconsistencies, inefficient processes and a poor customer experience. The solution? Read it now!
Copyright problems with images? DAM for better licence and usage management
17. May 2025
Image copyright infringements can be expensive for companies - both financially and in terms of brand reputation. Whether stock photos, photographer images or AI-generated content: The management of usage rights is complex. A digital asset management system (DAM) with sophisticated role and rights management offers the ideal solution to minimise risks and optimise processes.
World Accessibility Day
15. May 2025
On this World Accessibility Day, we're sharing a short guide on how modern omnichannel platforms can help make digital experiences accessible for everyone – across all channels.
Compliance risks with product data: How PIM systems can help
6. May 2025
The increasing omnichannel complexity has massively increased the demands on the quality, security and compliance of product information. Despite this, many companies do not fulfil the regulatory and internal compliance requirements. But why is this the case – and how can a modern product information management (PIM) system help?
Eco-Friendly Marketing: Sustainable Practices with DAM
15. April 2025
Sustainability is no longer a buzzword—it’s a business imperative. Companies across industries prioritize eco-friendly initiatives to meet consumer expectations, drive efficiency, and reduce costs.
How Digital Asset Management (DAM) is Shaping the Future of Work and Transforming MarTech Strategies
7. April 2025
The world of work is changing. Companies are increasingly focussing on digital and networked working methods in order to operate more efficiently and flexibly. In this context, digital asset management (DAM) is becoming increasingly important as part of the MarTech strategy. DAM systems help companies to centrally store, manage and efficiently provide digital content. But how exactly does DAM support the new world of work and what specific challenges does it solve?
Building Customer Loyalty with Personalized Print Marketing
11. March 2025
Customers today expect seamless experiences across all touchpoints. While digital marketing delivers speed and scalability, print marketing offers a sense of authenticity and permanence that digital campaigns can’t replicate. When combined, these mediums create a strategy that reinforces brand messaging and enhances engagement.
Plan Smarter, Not Harder: How AI Drives Multichannel Success
5. March 2025
Predictive AI models can empower retail marketing teams, optimizing their multichannel campaigns and achieving higher ROI.
Overcoming staff shortages with a multichannel system in 2025
12. February 2025
Staff shortages are a hot and sensitive topic in any business, including retail. The downsizing of teams due to cost-cutting measures or lack of resources means that individual employees have to manage multiple jobs and tasks. A system with automated and collaborative workflows is therefore essential.