What’s new?
In our blog, you will discover the latest trends, useful tips and exciting stories from the retail world. We want to keep you as up to date as possible and give you a regular overview of our current projects and news from the world of Comosoft.
On this page you will find current press releases, newsletters and information about our events.
Should you not find what you are looking for, please do not hesitate to contact us personally.
Single Source of Truth (SSOT): Benefits That Transform Retail Marketing
16. December 2024
Ideally, Single Source Of Truth is a practice in which each data element is stored and processed in only one place.
How PIM Is Revolutionizing Grocery Store Marketing
9. December 2024
For grocery stores, managing product data is a complex challenge.
Avoiding Common Holiday Campaign Pitfalls with DAM Solutions
4. November 2024
Digital Asset Management (DAM) offers marketing managers and advertising experts a solution to avoid critical pitfalls.
NEWSLETTER
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AWARDS
Awards for LAGO
As a technology provider, Comosoft has been setting standards in the multichannel solutions sector for more than 20 years. During that time, LAGO has firmly established itself as a market leader for multichannel production solutions. To our delight, LAGO has received the following awards:
Comosoft LAGO whiteboard named BEST OF INNOVATION AWARD IT 2018 in the category “Industry Software”
16 May 2018
The LAGO whiteboard is the central module for efficient and effective production of digital and print marketing materials, enabling pages to be quickly designed and populated without any layout knowledge. The results are made available to the creative production team, either internally or externally, in InDesign as a layout document. Here, the pages can then be finalized and prepared for output. Additionally, the whiteboard is also the perfect bridge to involve or even integrate product or category management into the marketing production process.
Comosoft wins award in IT best list
27. March 2015
The Initiative Mittelstand honours companies with innovative IT solutions and high utility value for SMEs with the INNOVATIONSPREIS-IT. The expert jury honoured the software solution LAGO Professional (formerly portlight) with the BEST OF 2015 award in this category. This award-winning product particularly impressed the jury and was therefore among the top group of all submitted applications. The INNOVATIONSPREIS-IT of the Initiative Mittelstand has been bridging the gap between IT innovations and SMEs for many years. The patron of the event in 2015 was Microsoft Deutschland GmbH.
Industry award best list
With its second nomination, our software solution LAGO Professional (formerly portlight) also shone in the best list of the INDUSTRIEPREIS in 2015.
Huber Verlag für Neue Medien GmbH honours companies with high economic, social, technological and ecological benefits with the INDUSTRIEPREIS. Comosoft also impressed the expert jury in this segment with its powerful and innovative multichannel solution LAGO Professional and was therefore once again one of the top candidates among the entries submitted.
PRESS
Stay up to date…
Our customers benefit from a holistic process that encompasses all areas of the company. Confirmed daily by over 50 successful retail companies that use LAGO worldwide:
“We rely on the LAGO system for its highly efficient page-building process. Our retail clients expect greater efficiency and we’re more than happy to be able to deliver it.”
— Director of Advertising Technologies, PureRED
“As America’s oldest continuously-operated catalog company, we are fully engaged in multichannel marketing. We are searching for a more efficient way to promote our products through all of our print and digital channels. This is why we are implementing the LAGO system from Comosoft.”
— Director of Catalog Production, Orvis
“LAGO enables us to dramatically reduce cycle times and manual production costs by integrating our creative to a data-driven workflow. LAGO’s focus on multichannel publishing tools allows us to execute our creative strategy across traditional and digital channels with minimum manual production”
— Director of an international cross-media production agency
Press Releases
Press Release: Comosoft opens new office in Valencia
19. August 2021
Hamburg, August 2021 – Comosoft is happy to announce the opening of another company location located in Valencia (Spain), additional to the valued locations of the Comosoft Inc in Plano (Texas) and Chicago (Illinois). In the past years the city of Valencia laid its focus clearly on forcing innovation – especially in technology and software development. This found expression in a broad base of technology specialists and highly skilled professionals in the valencian area and all around Spain. To meet the expectations of Comosoft´s fast growing customer base, Comosoft decided to open a new office full of experts in Valencia.
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From Insert to Internet
26. February 2020
Grocery retail chains are facing unprecedented economic pressure throughout the developed world. Demographic shifts and demands for convenience, low prices, and customised service are mandating a whole new approach to multichannel messaging.
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Comosoft presents LAGO in Japan
7. February 2020
Comosoft visited the PAGE 2020 to present our Multichannel Software LAGO. The exhibition was assembled around the topics Digital, Print and Marketing for B2B customers.
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