{"id":15533,"date":"2020-06-15T12:25:47","date_gmt":"2020-06-15T10:25:47","guid":{"rendered":"https:\/\/www.comosoft.eu\/example-de-cas-kaiser-kraft\/"},"modified":"2022-07-15T12:13:43","modified_gmt":"2022-07-15T10:13:43","slug":"example-de-cas-kaiser-kraft","status":"publish","type":"page","link":"https:\/\/www.comosoft.eu\/fr\/example-de-cas-kaiser-kraft\/","title":{"rendered":"Example de cas KAISER + KRAFT"},"content":{"rendered":"

[vc_row][vc_column width=”1\/1″][vc_column_text]<\/p>\n

KAISER+KRAFT \u2013 entr\u00e9e r\u00e9ussie dans l\u2019activit\u00e9 catalogue B2B<\/span><\/h1>\n

Disposant de plus de 100 000 produits et r\u00e9alisant un chiffre d\u2019affaires de 824 millions d\u2019euros, le groupe TAKKT, dont le si\u00e8ge est \u00e0 Stuttgart, est le leader de la vente par correspondance B2B d\u2019\u00e9quipements de bureau et techniques en Europe et en Am\u00e9rique du Nord. La plus grande division, le groupe KAISER + KRAFT Europe, r\u00e9alisant un chiffre d\u2019affaires de 383,3 millions d\u2019euros, a opt\u00e9 en mars 2002 en faveur du logiciel de production de catalogues complet et multilingue, LAGO de Comosoft.<\/span><\/p>\n

La soci\u00e9t\u00e9 Comosoft est une fois de plus parvenue \u00e0 convaincre une entreprise de vente par correspondance de son logiciel sur mesure et particuli\u00e8rement performant, destin\u00e9 \u00e0 la gestion de donn\u00e9es, \u00e0 la cr\u00e9ation et \u00e0 la production de catalogues.<\/span><\/p>\n

Il est tout particuli\u00e8rement remarquable que KAISER + KRAFT ne s\u2019adresse pas aux consommateurs finaux, mais au secteur business to business pur et simple. De cette mani\u00e8re, Comosoft a fait aussi son entr\u00e9e dans la production de catalogues industriels. Chez K + K, le nouveau logiciel sera utilis\u00e9 par une cinquantaine d\u2019utilisateurs. Le grand challenge \u00e0 relever : le groupe KAISER + KRAFT est repr\u00e9sent\u00e9 dans 18 pays europ\u00e9ens et publie des catalogues et mailings dans 15 langues plusieurs fois par an.<\/span><\/p>\n

\n

Hambourg, 2002<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column width=”1\/1″][vc_column_text] KAISER+KRAFT \u2013 entr\u00e9e r\u00e9ussie dans l\u2019activit\u00e9 catalogue B2B Disposant de plus de 100 000 produits et r\u00e9alisant un […]<\/p>\n","protected":false},"author":103,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-15533","page","type-page","status-publish","hentry"],"yoast_head":"\nExample de cas KAISER + KRAFT \/ Comosoft<\/title>\n<meta name=\"description\" content=\"Example de cas KAISER + KRAFT: KAISER+KRAFT \u2013 entr\u00e9e r\u00e9ussie dans l\u2019activit\u00e9 catalogue B2B Disposant de plus de 100 000 produits et r\u00e9alisant un chiffre d\u2019affaires de 824 millions\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.comosoft.eu\/fr\/example-de-cas-kaiser-kraft\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Example de cas KAISER + KRAFT \/ Comosoft\" \/>\n<meta property=\"og:description\" content=\"Example de cas KAISER + KRAFT: KAISER+KRAFT \u2013 entr\u00e9e r\u00e9ussie dans l\u2019activit\u00e9 catalogue B2B Disposant de plus de 100 000 produits et r\u00e9alisant un chiffre d\u2019affaires de 824 millions\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.comosoft.eu\/fr\/example-de-cas-kaiser-kraft\/\" \/>\n<meta property=\"og:site_name\" content=\"Comosoft\" \/>\n<meta property=\"article:modified_time\" content=\"2022-07-15T10:13:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.comosoft.eu\/wp-content\/uploads\/2021\/01\/Digital-publishing.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1334\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Example de cas KAISER + KRAFT \/ Comosoft","description":"Example de cas KAISER + KRAFT: KAISER+KRAFT \u2013 entr\u00e9e r\u00e9ussie dans l\u2019activit\u00e9 catalogue B2B Disposant de plus de 100 000 produits et r\u00e9alisant un chiffre d\u2019affaires de 824 millions","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.comosoft.eu\/fr\/example-de-cas-kaiser-kraft\/","og_locale":"fr_FR","og_type":"article","og_title":"Example de cas KAISER + KRAFT \/ Comosoft","og_description":"Example de cas KAISER + KRAFT: KAISER+KRAFT \u2013 entr\u00e9e r\u00e9ussie dans l\u2019activit\u00e9 catalogue B2B Disposant de plus de 100 000 produits et r\u00e9alisant un chiffre d\u2019affaires de 824 millions","og_url":"https:\/\/www.comosoft.eu\/fr\/example-de-cas-kaiser-kraft\/","og_site_name":"Comosoft","article_modified_time":"2022-07-15T10:13:43+00:00","og_image":[{"width":2000,"height":1334,"url":"https:\/\/www.comosoft.eu\/wp-content\/uploads\/2021\/01\/Digital-publishing.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.comosoft.eu\/fr\/example-de-cas-kaiser-kraft\/","url":"https:\/\/www.comosoft.eu\/fr\/example-de-cas-kaiser-kraft\/","name":"Example de cas KAISER + KRAFT \/ Comosoft","isPartOf":{"@id":"https:\/\/www.comosoft.eu\/fr\/#website"},"datePublished":"2020-06-15T10:25:47+00:00","dateModified":"2022-07-15T10:13:43+00:00","description":"Example de cas KAISER + KRAFT: KAISER+KRAFT \u2013 entr\u00e9e r\u00e9ussie dans l\u2019activit\u00e9 catalogue B2B Disposant de plus de 100 000 produits et r\u00e9alisant un chiffre d\u2019affaires de 824 millions","breadcrumb":{"@id":"https:\/\/www.comosoft.eu\/fr\/example-de-cas-kaiser-kraft\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.comosoft.eu\/fr\/example-de-cas-kaiser-kraft\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.comosoft.eu\/fr\/example-de-cas-kaiser-kraft\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.comosoft.eu\/fr\/"},{"@type":"ListItem","position":2,"name":"Example de cas KAISER + KRAFT"}]},{"@type":"WebSite","@id":"https:\/\/www.comosoft.eu\/fr\/#website","url":"https:\/\/www.comosoft.eu\/fr\/","name":"Comosoft","description":"Multichannel Solutions","publisher":{"@id":"https:\/\/www.comosoft.eu\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.comosoft.eu\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.comosoft.eu\/fr\/#organization","name":"Comosoft GmbH","alternateName":"Multichannel Solutions","url":"https:\/\/www.comosoft.eu\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.comosoft.eu\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/www.comosoft.eu\/wp-content\/uploads\/2021\/01\/Comosoft-Logo463.png","contentUrl":"https:\/\/www.comosoft.eu\/wp-content\/uploads\/2021\/01\/Comosoft-Logo463.png","width":1654,"height":337,"caption":"Comosoft GmbH"},"image":{"@id":"https:\/\/www.comosoft.eu\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/de.linkedin.com\/company\/comosoft?original_referer=httpswww.google.com"]}]}},"_links":{"self":[{"href":"https:\/\/www.comosoft.eu\/fr\/wp-json\/wp\/v2\/pages\/15533","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.comosoft.eu\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.comosoft.eu\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.comosoft.eu\/fr\/wp-json\/wp\/v2\/users\/103"}],"replies":[{"embeddable":true,"href":"https:\/\/www.comosoft.eu\/fr\/wp-json\/wp\/v2\/comments?post=15533"}],"version-history":[{"count":1,"href":"https:\/\/www.comosoft.eu\/fr\/wp-json\/wp\/v2\/pages\/15533\/revisions"}],"predecessor-version":[{"id":15534,"href":"https:\/\/www.comosoft.eu\/fr\/wp-json\/wp\/v2\/pages\/15533\/revisions\/15534"}],"wp:attachment":[{"href":"https:\/\/www.comosoft.eu\/fr\/wp-json\/wp\/v2\/media?parent=15533"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}