{"id":15231,"date":"2020-04-27T17:43:15","date_gmt":"2020-04-27T15:43:15","guid":{"rendered":"https:\/\/www.comosoft.eu\/secteur\/commerce-stationnaire\/"},"modified":"2025-11-12T12:27:53","modified_gmt":"2025-11-12T11:27:53","slug":"commerce-stationnaire","status":"publish","type":"page","link":"https:\/\/www.comosoft.eu\/fr\/secteur\/commerce-stationnaire\/","title":{"rendered":"Commerce Stationnaire"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column width=&#8221;1\/1&#8243;][vc_column_text text_lead=&#8221;yes&#8221; uncode_shortcode_id=&#8221;981659&#8243;]<\/p>\n<h2>Le commerce de d\u00e9tail alimentaire en mutation &#8211; Commerce de d\u00e9tail fixe<\/h2>\n<p>Le secteur du commerce de d\u00e9tail a toujours \u00e9t\u00e9 en constante \u00e9volution, mais la pression et les exigences augmentent \u00e9norm\u00e9ment en raison de la <strong>num\u00e9risation<\/strong>. La pression devient \u00e9galement plus importante de la part des fabricants, car dans le cadre du <strong>commerce en ligne, les marques<\/strong> peuvent approcher les consommateurs eux-m\u00eames beaucoup plus facilement. \u00c0 cela s&#8217;ajoutent les &#8220;pure players&#8221; en ligne, qui illustrent \u00e9galement l&#8217;\u00e9volution du <a href=\"https:\/\/www.comosoft.eu\/fr\/secteur\/\">secteur<\/a>.<br \/>\nLes entreprises de d\u00e9tail sont confront\u00e9es au d\u00e9fi de r\u00e9pondre encore <strong>plus sp\u00e9cifiquement aux besoins de leurs clients<\/strong> et de leur offrir le voyage parfait en reliant les points de contact les plus divers.<br \/>\nLa base est le bon partenaire technologique, de sorte que les commer\u00e7ants fixes soient plus efficaces dans la production de leurs mesures publicitaires.<\/p>\n<p>Le logiciel LAGO de Comosoft aide activement votre entreprise de vente au d\u00e9tail \u00e0 relever ces d\u00e9fis. LAGO soutient vos processus de marketing avec des fonctions qui sont essentielles dans la production m\u00e9diatique moderne des d\u00e9taillants : <strong>Boucles de correction num\u00e9riques<\/strong>, validit\u00e9 des offres, <strong>\u00e9change d&#8217;articles automatis\u00e9<\/strong> et <strong>flux de travail normalis\u00e9s<\/strong>, pour ne citer que quelques exemples. L&#8217;int\u00e9gration des fabricants et des fournisseurs est \u00e9galement une \u00e9tape essentielle dans l&#8217;ensemble de la cha\u00eene d&#8217;approvisionnement en informations, ce qui facilite grandement le travail. Nos experts seront heureux de vous aider \u00e0 utiliser de nouveaux canaux pour communiquer avec vos consommateurs.[\/vc_column_text][vc_row_inner][vc_column_inner column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;458202&#8243;][vc_single_image media=&#8221;44632&#8243; media_width_percent=&#8221;100&#8243; uncode_shortcode_id=&#8221;203581&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<h3>Comment Comosoft peut-il vous aider \u00e0 produire des d\u00e9pliants ?<\/h3>\n<h4>Potentiel d&#8217;optimisation \u00e0 l&#8217;aide de l&#8217;exemple d&#8217;un suppl\u00e9ment hebdomadaire imprim\u00e9<\/h4>\n<ul>\n<li>Une meilleure collaboration transversale de vos \u00e9quipes dans le processus de cr\u00e9ation (ex : gestion des cat\u00e9gories d&#8217;int\u00e9gration)<\/li>\n<li>Jusqu&#8217;\u00e0 60 % de r\u00e9duction de l&#8217;effort<\/li>\n<li>Flux de travail unique de correction d&#8217;impression<\/li>\n<li>Planification des produits par les gestionnaires de cat\u00e9gories via le whiteboard<\/li>\n<li>Analyse des assortiments, du mat\u00e9riel publicitaire et des ventes \u00e0 un endroit central<\/li>\n<li>Une administration et une manipulation simples dans la r\u00e9gionalisation<\/li>\n<li>R\u00e9duisez jusqu&#8217;\u00e0 30 % le d\u00e9lai de mise sur le march\u00e9 : mettez vos donn\u00e9es \u00e0 jour automatiquement, et m\u00eame \u00e0 la derni\u00e8re minute<\/li>\n<li>Base de la communication one-to-one<\/li>\n<li>Int\u00e9gration des succursales : Web2Print<\/li>\n<li>Connexion des partenaires ext\u00e9rieurs<\/li>\n<li>100% de bi-directionalit\u00e9 entre le programme graphique et la base de donn\u00e9es<\/li>\n<\/ul>\n<div><\/div>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; back_color=&#8221;color-lxmt&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;166115&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;209890&#8243;][vc_custom_heading uncode_shortcode_id=&#8221;333402&#8243;]<\/p>\n<h1>En savoir plus sur notre plugin direct Adobe InDesign dans LAGO<\/h1>\n<p>[\/vc_custom_heading][vc_button button_color=&#8221;accent&#8221; border_width=&#8221;0&#8243; button_color_type=&#8221;uncode-palette&#8221; uncode_shortcode_id=&#8221;926886&#8243; link=&#8221;url:https%3A%2F%2Fwww.comosoft.eu%2Ffr%2Fadobe-indesign-lago-layout%2F|title:Adobe%20InDesign%20%2B%20LAGO%20Layout|target:_blank&#8221;]Adobe InDesign Plugin[\/vc_button][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;166875&#8243;][vc_column_text uncode_shortcode_id=&#8221;318214&#8243;]Gr\u00e2ce \u00e0 notre\u00a0<strong>plugin\u00a0<a href=\"https:\/\/www.adobe.com\/products\/indesign.html\">InDesign<\/a><\/strong> exclusif, Comosoft LAGO permet la visibilit\u00e9 des actifs (DAM) et des donn\u00e9es (PIM), ainsi que des modules d\u2019\u00e9preuvage et de flux de travail, le tout sans quitter InDesign. Les mod\u00e8les avanc\u00e9s et logiques de LAGO permettent \u00e9galement d\u2019automatiser la construction des pages et de garantir la coh\u00e9rence et l\u2019image de marque. LAGO aide le personnel de conception et de production \u00e0 se concentrer sur la conception et la production, et non sur la recherche de solutions.[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243;][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; width=&#8221;1\/3&#8243; el_class=&#8221;.text-lead.text-top-reduced { margin: -50px 0px 0px 0px; margin-top: -50px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; }&#8221;][vc_icon display=&#8221;inline&#8221; icon=&#8221;fa fa-map5&#8243; icon_color=&#8221;accent&#8221; size=&#8221;fa-3x&#8221; heading_semantic=&#8221;h2&#8243; text_size=&#8221;fontsize-199810&#8243; text_height=&#8221;fontheight-129552&#8243; text_lead=&#8221;yes&#8221; text_reduced=&#8221;yes&#8221;]<\/p>\n<h2>IMPRIMER<\/h2>\n<h2><span style=\"font-size: 85%;\">Plugin InDesign<\/span><\/h2>\n<p><span class=\"font-762333\">Gr\u00e2ce au plug-in d&#8217;impression directe d&#8217;Adobe InDesign, la production de mat\u00e9riel publicitaire imprim\u00e9 prise en charge par votre base de donn\u00e9es est optimale .<\/span>[\/vc_icon][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_icon display=&#8221;inline&#8221; icon=&#8221;fa fa-arrow-shuffle&#8221; icon_color=&#8221;accent&#8221; size=&#8221;fa-3x&#8221; heading_semantic=&#8221;h2&#8243; text_size=&#8221;fontsize-199810&#8243; text_height=&#8221;fontheight-129552&#8243; text_lead=&#8221;yes&#8221; text_reduced=&#8221;yes&#8221;]<\/p>\n<h2>E-COMMERCE<\/h2>\n<h2><span style=\"font-size: 85%;\"> Interface <\/span><\/h2>\n<p><span class=\"font-762333\">Extraction de vos donn\u00e9es dans la boutique en ligne en affectant simplement les produits aux cat\u00e9gories respectives .<\/span>[\/vc_icon][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243;][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_icon icon=&#8221;fa fa-paper&#8221; icon_color=&#8221;accent&#8221; size=&#8221;fa-3x&#8221; heading_semantic=&#8221;h2&#8243; text_size=&#8221;fontsize-199810&#8243; text_height=&#8221;fontheight-681807&#8243; text_lead=&#8221;yes&#8221; text_reduced=&#8221;yes&#8221;]<\/p>\n<h2>E-PAPIER<br \/>\n<span style=\"font-size: 85%;\">Segement de march\u00e9<\/span><\/h2>\n<p><span class=\"font-762333\">Vous pouvez \u00e9galement utiliser la version en ligne de votre catalogue et permettre \u00e0 vos clients de naviguer num\u00e9riquement dans le catalogue en ligne sur votre site web ou dans votre boutique en ligne .<\/span>[\/vc_icon][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_icon icon=&#8221;fa fa-connectdevelop&#8221; icon_color=&#8221;accent&#8221; size=&#8221;fa-3x&#8221; heading_semantic=&#8221;h2&#8243; text_size=&#8221;fontsize-199810&#8243; text_height=&#8221;fontheight-129552&#8243; text_lead=&#8221;yes&#8221; text_reduced=&#8221;yes&#8221;]<\/p>\n<h2>LAGO DIM<br \/>\n<span style=\"font-size: 85%;\">One-to-One connecteur<\/span><\/h2>\n<p><span class=\"font-762333\">Notre LAGO DIM (Direct Individual Marketing) permet une approche web-to-print ainsi qu&#8217;une communication personnalis\u00e9e dans les canaux imprim\u00e9s et en ligne .<\/span>[\/vc_icon][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_icon icon=&#8221;fa fa-document&#8221; icon_color=&#8221;accent&#8221; size=&#8221;fa-3x&#8221; heading_semantic=&#8221;h2&#8243; text_size=&#8221;fontsize-199810&#8243; text_height=&#8221;fontheight-129552&#8243; text_lead=&#8221;yes&#8221; text_reduced=&#8221;yes&#8221; uncode_shortcode_id=&#8221;187006&#8243; icon_color_type=&#8221;uncode-palette&#8221;]<\/p>\n<h2>E-CATALOG<br \/>\n<span style=\"font-size: 85%;\">Mobile<\/span><\/h2>\n<p><span class=\"font-762333\">Le module E-Catalog permet de fournir des donn\u00e9es produit dans diff\u00e9rents formats et classifications standard.<\/span>[\/vc_icon][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243;][vc_column width=&#8221;1\/1&#8243;][uncode_block id=&#8221;16644&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;3&#8243; top_padding=&#8221;3&#8243; bottom_padding=&#8221;3&#8243; back_image=&#8221;163&#8243; parallax=&#8221;yes&#8221; overlay_color=&#8221;accent&#8221; overlay_alpha=&#8221;85&#8243; gutter_size=&#8221;0&#8243; shift_y=&#8221;0&#8243;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;3&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_column_text]<\/p>\n<h2 id=\"live-demo\"><span class=\"font-762333\"><span class=\"font-762333, fontsize-148062\">Convenez d\u2019une d\u00e9monstration en live<\/span><\/span><\/h2>\n<p><strong>Nous avons \u00e9veill\u00e9 votre curiosit\u00e9\u00a0? Demandez d\u00e8s maintenant une d\u00e9monstration en live.<\/strong>[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; back_image=&#8221;2751&#8243; parallax=&#8221;yes&#8221; overlay_color=&#8221;color-lxmt&#8221; overlay_alpha=&#8221;76&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243;][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; style=&#8221;light&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; style=&#8221;light&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;]\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f12091-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"12091\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/fr\/wp-json\/wp\/v2\/pages\/15231#wpcf7-f12091-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"12091\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.5\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f12091-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<style>\n.style-light input[type=\"text\"],\n.style-light input[type=\"email\"],\n.style-light textarea {\n border-color: #b2b2b2;\n}\nlabel {\n font-weight: bold;\n}\n<\/style>\n<div class=\"row\">\n\t<div class=\"row-inner\">\n\t\t<div class=\"col-lg-6\">\n\t\t\t<p><label> *Pr\u00e9nom<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-firstname\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-firstname\" \/><\/span> <\/label>\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div class=\"col-lg-6\" style=\"padding-top: 0;\">\n\t\t\t<p><label> *Nom<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span> <\/label>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<div class=\"row\">\n\t<div class=\"row-inner\">\n\t\t<div class=\"col-lg-6\">\n\t\t\t<p><label> *Soci\u00e9t\u00e9<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-company\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-company\" \/><\/span> <\/label>\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div class=\"col-lg-6\" style=\"padding-top: 0;\">\n\t\t\t<p><label> *Email<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span> <\/label>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<div class=\"row\">\n\t<div class=\"row-inner\">\n\t\t<div class=\"col-lg-12\">\n\t\t\t<p><label> Votre message<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-message\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\" name=\"your-message\"><\/textarea><\/span> <\/label><br \/>\n<span id=\"wpcf7-69de22c68c49f-wrapper\" class=\"wpcf7-form-control-wrap website-162-wrap\" ><label for=\"wpcf7-69de22c68c49f-field\" class=\"hp-message\">Please leave this field empty.<\/label><input id=\"wpcf7-69de22c68c49f-field\"  class=\"wpcf7-form-control wpcf7-text\" type=\"text\" name=\"website-162\" value=\"\" size=\"40\" tabindex=\"-1\" autocomplete=\"new-password\" \/><\/span><br \/>\n<span id=\"wpcf7-69de22c68c560-wrapper\" class=\"wpcf7-form-control-wrap email-162-wrap\" ><label for=\"wpcf7-69de22c68c560-field\" class=\"hp-message\">Please leave this field empty.<\/label><input id=\"wpcf7-69de22c68c560-field\"  class=\"wpcf7-form-control wpcf7-text\" type=\"text\" name=\"email-162\" value=\"\" size=\"40\" tabindex=\"-1\" autocomplete=\"new-password\" \/><\/span>\n\t\t\t<\/p>\n\t\t\t<div>\n\t\t\t\t<p>*Champs obligatoires\n\t\t\t\t<\/p>\n\t\t\t<\/div>\n\t\t\t<div>\n\t\t\t\t<p>Vos donn\u00e9es du formulaire de contact seront collect\u00e9es et trait\u00e9es pour r\u00e9pondre \u00e0 votre demande. Vous trouverez des informations d\u00e9taill\u00e9es sur le traitement des donn\u00e9es d'utilisateur dans la rubrique\u00a0<a href=\"https:\/\/www.comosoft.eu\/fr\/mentions-legales\/\">Mentions l\u00e9gales<\/a>.\n\t\t\t\t<\/p>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<div class=\"row\">\n\t<div class=\"row-inner\">\n\t\t<div class=\"col-lg-12\">\n\t\t\t<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner btn btn-accent\" type=\"submit\" value=\"Envoyer\" \/>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<p><script>\ndocument.addEventListener( 'wpcf7mailsent', function(e) {\n\tif ( '12091' == event.detail.contactFormId ) {\n gtag('event', 'submit', {\n 'event_category': 'Kontakt',\n 'event_label': 'Kontakt FR'\n })};\n}, false );\n<\/script>\n<\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/1&#8243;][vc_custom_heading 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uncode_shortcode_id=&#8221;981659&#8243;] Le commerce de d\u00e9tail alimentaire en mutation &#8211; Commerce de d\u00e9tail fixe Le secteur du commerce [&hellip;]<\/p>\n","protected":false},"author":103,"featured_media":14297,"parent":15091,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-15231","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Le commerce stationnaire profite du marketing multicanal<\/title>\n<meta name=\"description\" content=\"Le commerce stationnaire b\u00e9n\u00e9ficie du marketing multicanal gr\u00e2ce \u00e0 l&#039;int\u00e9gration des filiales et \u00e0 la communication personnalis\u00e9e\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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