{"id":15814,"date":"2020-07-27T12:31:38","date_gmt":"2020-07-27T10:31:38","guid":{"rendered":"https:\/\/www.comosoft.eu\/2020\/07\/27\/sistema-dam-digital-asset-management-system\/"},"modified":"2025-03-18T14:13:33","modified_gmt":"2025-03-18T13:13:33","slug":"sistema-dam-digital-asset-management-system","status":"publish","type":"post","link":"https:\/\/www.comosoft.eu\/es\/2020\/07\/27\/sistema-dam-digital-asset-management-system\/","title":{"rendered":"Sistema DAM (Digital Asset Management System)"},"content":{"rendered":"<h2>\u00bfQu\u00e9 es un Digital Asset Management System?<\/h2>\n<div>La abreviatura <a href=\"https:\/\/www.comosoft.eu\/es\/software-y-soluciones\/dam\/\">DAM<\/a> significa <a href=\"https:\/\/www.comosoft.eu\/es\/software-y-soluciones\/dam\/\">Digital Asset Management<\/a>. Un activo digital es, en t\u00e9rminos generales, cualquier informaci\u00f3n digital en forma de archivos. Estos activos incluyen sobre todo archivos como:<\/div>\n<ul>\n<li>Fotos<\/li>\n<li>Gr\u00e1ficos<\/li>\n<li>Videos<\/li>\n<li>Audios<\/li>\n<li>Archivos de texto y HTML<\/li>\n<li>Presentaciones<\/li>\n<\/ul>\n<div><\/div>\n<div>En un <a href=\"https:\/\/www.comosoft.eu\/es\/software-y-soluciones\/dam\/\">sistema DAM<\/a>, por ejemplo, es posible filtrar mediante metadatos los cuales leen de los activos almacenados.<\/div>\n<div>Adem\u00e1s, este sistema administrativo ofrece la posibilidad de almacenar propios metadatos para los activos, lo que permite una administraci\u00f3n y un filtrado significativo en los procesos de la empresa. Esta funci\u00f3n en un <a href=\"https:\/\/www.comosoft.eu\/es\/software-y-soluciones\/dam\/\">DAM<\/a> acelera el proceso de dise\u00f1o de producciones de material publicitario con uso intensivo de datos. Un sistema <a href=\"https:\/\/www.comosoft.eu\/es\/software-y-soluciones\/dam\/\">DAM<\/a> puede utilizarse junto con un <a href=\"https:\/\/www.comosoft.eu\/es\/software-y-soluciones\/pim\/\">sistema PIM<\/a> o adem\u00e1s de \u00e9ste para apoyar la optimizaci\u00f3n de los procesos y flujos de trabajo dentro de los departamentos y, sobre todo, con responsabilidades de equipo basadas en la localizaci\u00f3n. Un <a href=\"https:\/\/www.comosoft.eu\/es\/software-y-soluciones\/dam\/\">Digital Asset Management System<\/a> tambi\u00e9n desempe\u00f1a una alta funci\u00f3n administrativa, centralizadora y de abastecimiento en la uniformidad de la imagen de marca de una empresa. La importancia de los <a href=\"https:\/\/www.comosoft.eu\/es\/software-y-soluciones\/dam\/\">sistemas DAM<\/a> para las empresas aumenta constantemente con la creciente variedad de productos y la necesidad de establecer redes virtuales de equipos en lugares internacionales.<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u00bfQu\u00e9 es un Digital Asset Management System? La abreviatura DAM significa Digital Asset Management. Un activo digital es, en t\u00e9rminos [&hellip;]<\/p>\n","protected":false},"author":103,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[275],"tags":[],"class_list":["post-15814","post","type-post","status-publish","format-standard","hentry","category-glosario"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sistema DAM (Digital Asset Management System) \/ Comosoft<\/title>\n<meta name=\"description\" content=\"DAM son las siglas de Digital Asset Management. En un sistema DAM, por ejemplo, es posible filtrar los activos mediante metadatos \u00bb Leer m\u00e1s\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.comosoft.eu\/es\/2020\/07\/27\/sistema-dam-digital-asset-management-system\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sistema DAM (Digital Asset Management System) \/ Comosoft\" \/>\n<meta property=\"og:description\" content=\"DAM son las siglas de Digital Asset Management. En un sistema DAM, por ejemplo, es posible filtrar los activos mediante metadatos \u00bb Leer m\u00e1s\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.comosoft.eu\/es\/2020\/07\/27\/sistema-dam-digital-asset-management-system\/\" \/>\n<meta property=\"og:site_name\" content=\"Comosoft\" \/>\n<meta property=\"article:published_time\" content=\"2020-07-27T10:31:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-18T13:13:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.comosoft.eu\/wp-content\/uploads\/2021\/01\/Digital-publishing.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1334\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Monica\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Sistema DAM (Digital Asset Management System) \/ Comosoft","description":"DAM son las siglas de Digital Asset Management. En un sistema DAM, por ejemplo, es posible filtrar los activos mediante metadatos \u00bb Leer m\u00e1s","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.comosoft.eu\/es\/2020\/07\/27\/sistema-dam-digital-asset-management-system\/","og_locale":"es_ES","og_type":"article","og_title":"Sistema DAM (Digital Asset Management System) \/ Comosoft","og_description":"DAM son las siglas de Digital Asset Management. En un sistema DAM, por ejemplo, es posible filtrar los activos mediante metadatos \u00bb Leer m\u00e1s","og_url":"https:\/\/www.comosoft.eu\/es\/2020\/07\/27\/sistema-dam-digital-asset-management-system\/","og_site_name":"Comosoft","article_published_time":"2020-07-27T10:31:38+00:00","article_modified_time":"2025-03-18T13:13:33+00:00","og_image":[{"width":2000,"height":1334,"url":"https:\/\/www.comosoft.eu\/wp-content\/uploads\/2021\/01\/Digital-publishing.jpg","type":"image\/jpeg"}],"author":"Monica","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.comosoft.eu\/es\/2020\/07\/27\/sistema-dam-digital-asset-management-system\/#article","isPartOf":{"@id":"https:\/\/www.comosoft.eu\/es\/2020\/07\/27\/sistema-dam-digital-asset-management-system\/"},"author":{"name":"Monica","@id":"https:\/\/www.comosoft.eu\/es\/#\/schema\/person\/73707222684931f8f928ede52af0ebd4"},"headline":"Sistema DAM (Digital Asset Management System)","datePublished":"2020-07-27T10:31:38+00:00","dateModified":"2025-03-18T13:13:33+00:00","mainEntityOfPage":{"@id":"https:\/\/www.comosoft.eu\/es\/2020\/07\/27\/sistema-dam-digital-asset-management-system\/"},"wordCount":226,"publisher":{"@id":"https:\/\/www.comosoft.eu\/es\/#organization"},"articleSection":["Glosario"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/www.comosoft.eu\/es\/2020\/07\/27\/sistema-dam-digital-asset-management-system\/","url":"https:\/\/www.comosoft.eu\/es\/2020\/07\/27\/sistema-dam-digital-asset-management-system\/","name":"Sistema DAM (Digital Asset Management System) \/ Comosoft","isPartOf":{"@id":"https:\/\/www.comosoft.eu\/es\/#website"},"datePublished":"2020-07-27T10:31:38+00:00","dateModified":"2025-03-18T13:13:33+00:00","description":"DAM son las siglas de Digital Asset Management. En un sistema DAM, por ejemplo, es posible filtrar los activos mediante metadatos \u00bb Leer m\u00e1s","breadcrumb":{"@id":"https:\/\/www.comosoft.eu\/es\/2020\/07\/27\/sistema-dam-digital-asset-management-system\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.comosoft.eu\/es\/2020\/07\/27\/sistema-dam-digital-asset-management-system\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.comosoft.eu\/es\/2020\/07\/27\/sistema-dam-digital-asset-management-system\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.comosoft.eu\/es\/"},{"@type":"ListItem","position":2,"name":"Sistema DAM (Digital Asset Management System)"}]},{"@type":"WebSite","@id":"https:\/\/www.comosoft.eu\/es\/#website","url":"https:\/\/www.comosoft.eu\/es\/","name":"Comosoft","description":"Multichannel Solutions","publisher":{"@id":"https:\/\/www.comosoft.eu\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.comosoft.eu\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.comosoft.eu\/es\/#organization","name":"Comosoft GmbH","alternateName":"Multichannel Solutions","url":"https:\/\/www.comosoft.eu\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.comosoft.eu\/es\/#\/schema\/logo\/image\/","url":"https:\/\/www.comosoft.eu\/wp-content\/uploads\/2021\/01\/Comosoft-Logo463.png","contentUrl":"https:\/\/www.comosoft.eu\/wp-content\/uploads\/2021\/01\/Comosoft-Logo463.png","width":1654,"height":337,"caption":"Comosoft GmbH"},"image":{"@id":"https:\/\/www.comosoft.eu\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/de.linkedin.com\/company\/comosoft?original_referer=httpswww.google.com"]},{"@type":"Person","@id":"https:\/\/www.comosoft.eu\/es\/#\/schema\/person\/73707222684931f8f928ede52af0ebd4","name":"Monica"}]}},"_links":{"self":[{"href":"https:\/\/www.comosoft.eu\/es\/wp-json\/wp\/v2\/posts\/15814","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.comosoft.eu\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.comosoft.eu\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.comosoft.eu\/es\/wp-json\/wp\/v2\/users\/103"}],"replies":[{"embeddable":true,"href":"https:\/\/www.comosoft.eu\/es\/wp-json\/wp\/v2\/comments?post=15814"}],"version-history":[{"count":3,"href":"https:\/\/www.comosoft.eu\/es\/wp-json\/wp\/v2\/posts\/15814\/revisions"}],"predecessor-version":[{"id":48462,"href":"https:\/\/www.comosoft.eu\/es\/wp-json\/wp\/v2\/posts\/15814\/revisions\/48462"}],"wp:attachment":[{"href":"https:\/\/www.comosoft.eu\/es\/wp-json\/wp\/v2\/media?parent=15814"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.comosoft.eu\/es\/wp-json\/wp\/v2\/categories?post=15814"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.comosoft.eu\/es\/wp-json\/wp\/v2\/tags?post=15814"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}